Food & Drink

Vietnam Yogurt Market Size, Share, Growth, Analysis Report 2024-2032

Vietnam yogurt market size is projected to exhibit a growth rate (CAGR) of 7.58% during 2024-2032.

IMARC Group has published a market research report titled “Vietnam Yogurt Market Report by Product Type (Set Yogurt, Greek Yogurt, Yogurt Drinks, Frozen Yogurt, and Others), Flavor (Strawberry Blend, Vanilla, Plain, Strawberry, Peach, and Others), Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Specialty Stores, Online Stores, and Others), and Region 2024-2032“, Vietnam yogurt market size is projected to exhibit a growth rate (CAGR) of 7.58% during 2024-2032.

Yogurt is made by fermenting milk with live bacteria cultures, including Lactobacillus bulgaricus and Streptococcus thermophilus. It is a rich source of several essential nutrients, such as protein, calcium, potassium, phosphorus, and vitamins B2 (riboflavin) and B12. It helps in alleviating symptoms of irritable bowel syndrome (IBS) and other digestive disorders. It assists in boosting the immune system and reducing the risk of infections, such as the common cold and flu. It is used as a marinade for meats, a base for sauces and dressings, a substitute for sour cream or mayonnaise in recipes, and as an ingredient in soups, smoothies, dips, and desserts. It is also utilized as a dietary supplement to promote gut health and support digestion.

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Vietnam Yogurt Market Trends and Drivers

At present, the growing awareness among individuals about the health benefits of yogurt, such as probiotic properties and calcium content, represents one of the key factors positively influencing the market in Vietnam. Additionally, busy lifestyles and hectic working schedules of people are encouraging them to adopt convenient single-serve packs and ready-to-eat (RTE) yogurt food products and beverages. In line with this, the growing trend of Western-style breakfast habits, including consuming yogurt with granola or fresh fruits, is offering a favorable market outlook in the country. Moreover, key players are introducing new flavors, textures, and packaging formats of yogurt to attract consumers. They are also focusing on promoting the benefits of yogurt consumption through advertisements and social media campaigns, thereby facilitating the growth of the market. Besides this, the wide availability of yogurt through supermarkets, hypermarkets, and convenience stores is bolstering the market growth in the country. In addition, the increasing utilization of yogurt in making smoothies, desserts, and salads, along with the thriving food service industry, is strengthening the growth of the market in Vietnam. Apart from this, the rising adoption of yogurt in haircare products, such as yogurt-based hair masks, to moisturize dry hair, reduce frizz, and promote hair growth is stimulating the market growth in the country.

Report Segmentation:

The report has segmented the market into the following categories:

Product Type Insights:

  • Set Yogurt
  • Greek Yogurt
  • Yogurt Drinks
  • Frozen Yogurt
  • Others

Flavor Insights:

  • Strawberry Blend
  • Vanilla
  • Plain
  • Strawberry
  • Peach
  • Others

Distribution Channel Insights:

  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Specialty Stores
  • Online Stores
  • Others

Regional Insights:

  • Northern Vietnam
  • Central Vietnam
  • Southern Vietnam

Note: If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

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