In the post-COVID era, the way people experience these years has undergone a significant change. One can refer to it as the ‘new normal.’ Leisure – travel among people has seen a great surge contributing to the rapid growth of the hotel management industry. More new tourist destinations like Dubai, Bangkok, Paris, Ibiza, etc. are adding up to the list of top tourist places. People are eager to try that newly invented Sushi that is making trends on the internet. Well, there is so much people want to experience these days.
So, is this the ideal time to pursue a master in hotel management? Absolutely! In this article, we will explore the factors that fuel the appeal of the tourism and hospitality sector parallelly leading to an increased demand for hotel management courses.
Factors Fueling the Growth of Tourism and Hospitality Around the World
1. Change in Consumer Preference
Gone are the days when people adhered to a set pattern of prioritizing necessities, saving, and then spending. The current Internet-savvy people value personalized experiences over anything else. They prefer going to Restaurants, Trips, Hotels, Resorts, etc. Notably, there has been a shift in consumer preferences. This shift is also evident in the career choices students are making these days and are increasingly opting for fields like tourism and hospitality management, Music, Arts, etc.
2. Trend of Digital Nomads
In the era that followed the challenges of COVID-19, a remarkable trend surfaced among people – the rise of digital nomads. These individuals embraced the lifestyle and freedom to work remotely from various tourist locations while making proper use of technology, the internet, and digital tools available, redefining traditional work-from-home norms. Even as hotels and restaurants returned to full operation post-COVID, people continued to follow this trend, driving increased demand for hotel management courses among international students. This reflects the industry’s ability to adapt to evolving work and travel patterns even in the wake of a global pandemic.
3. Technological Advancements
Absolutely! The hotel industry has experienced significant growth, thanks to advancements and the integration of technology. The incorporation of technology into various aspects of hotel operations, including online bookings, mobile check-ins, digital payment systems, and online reviews, has revolutionized the way these establishments operate. This technological infusion in the hospitality sector not only improves convenience and efficiency for customers but also plays a crucial role in boosting customer satisfaction and fostering loyalty.
4. Governments promoting the Tourism Sector
You might have seen online advertisements for – visit Dubai, Incredible India, Tourisme de Paris, etc. All these are government initiatives from different countries to promote tourism in their respective country. In fact, many countries now have established dedicated tourism ministries, catering to travelers’ needs from providing information to bookings of the destinations. Notably, nations hosting renowned tourist cities are some of the best country for MBA in hospitality and tourism and are expanding their educational offerings. This reflects the increasing acknowledgment of the significance of skilled professionals in the hospitality and tourism sector, prompting the establishment of more universities specializing in these fields.
5. Economic Factors
In the evolving landscape of our world, more and more countries are becoming politically stable, which directly contributes to the increased demand for hotel and tourism services. Government policies that support the industry, as seen in destinations like Dubai with tax exemptions and investment incentives, create an environment conducive to hotel industry growth. Furthermore, the increased disposable income of people on a global scale is a key factor contributing to the growth of the hospitality and tourism sector. This economic momentum adds to the appeal of pursuing courses in hotel management, reflecting the ongoing expansion of the industry.
In Conclusion, students planning to pursue a degree from an international university are now expanding their reach from just traditional MBA to engineering and science degrees. The demand for courses in hotel management and hospitality is on the rise. To know about the universities, hotel management course fees, etc., consider seeking an overseas education consultant.