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Automotive Tinting Film Market Latest Trends, COVID 19 Impact Analysis

The global automotive tinting film market size is expected to reach USD 1,679.2 million by 2027, exhibiting a CAGR of 3.8% during the forecast period. The growing inclination towards factory tint to enrich vehicle’s style and features can be a vital factor enabling the growth of the market during the forecast period, the market size stood at USD 1,450.1 million in 2019

Automotive tinting film, often referred to simply as window tint, is a popular aftermarket addition for vehicles. It involves applying a thin laminate film to the glass surfaces of a car, typically on the interior side of the windows. Here’s a comprehensive overview of automotive tinting film:

Types of Automotive Tinting Film

  1. Dyed Window Film
    • Description: Made by placing a layer of dye between an adhesive layer and a protective polyester top coating.
    • Advantages: Reduces glare, affordable, provides a tinted appearance.
    • Disadvantages: Can fade over time, offers less heat reduction compared to other types.
  2. Metalized Window Film
    • Description: Contains tiny metallic particles that reflect heat and UV rays.
    • Advantages: Highly durable, excellent heat reduction, reduces glare.
    • Disadvantages: Can interfere with electronic signals (GPS, cell phone reception).
  3. Carbon Window Film
    • Description: Contains carbon particles that block infrared light.
    • Advantages: Does not fade, good heat rejection, no signal interference, provides a matte finish.
    • Disadvantages: More expensive than dyed films.
  4. Ceramic Window Film
    • Description: Uses ceramic particles instead of metal or dye.
    • Advantages: Excellent heat and UV reduction, does not fade, no signal interference, highly durable.
    • Disadvantages: Most expensive option.
  5. Hybrid Film
    • Description: Combines dyed and metalized films.
    • Advantages: Balances cost and performance, good heat reduction, and durability.
    • Disadvantages: Potential for slight signal interference.

Benefits of Automotive Tinting Film

  • UV Protection: Blocks up to 99% of harmful UV rays, protecting the interior and occupants.
  • Heat Reduction: Keeps the interior cooler by reducing heat build-up.
  • Glare Reduction: Improves driving comfort and safety by minimizing glare from the sun and headlights.
  • Privacy: Enhances privacy by making it harder to see inside the vehicle.
  • Aesthetics: Improves the look of the vehicle with a sleek, tinted appearance.
  • Shatter Protection: Holds shattered glass together in case of an accident, providing additional safety.

Legal Considerations

Tinting laws vary by country and region, often specifying the maximum allowable levels of visible light transmission (VLT) for different windows (e.g., front windshield, front side windows, rear side windows, and rear windshield). It’s crucial to check local regulations to ensure compliance.

Installation Process

  1. Preparation: Clean the windows thoroughly to remove any dirt, dust, or debris.
  2. Cutting: Measure and cut the film to fit each window accurately.
  3. Application: Apply the film to the interior side of the window, using a squeegee to remove any air bubbles and ensure a smooth fit.
  4. Drying: Allow the film to cure and dry properly, which may take several days.

Maintenance

  • Avoid rolling down the windows for a few days after installation.
  • Clean the windows with a soft cloth and mild, non-ammonia-based cleaner to avoid damaging the film.

Market Driver:

Surging Carbon Emissions to Spur Business Opportunities

The rising atmospheric temperatures in several nations have accelerated the demand for Automotive Tinting Film. Similarly, the imposition of emission regulations by several governments will contribute tremendously to the growth of the market in the foreseeable future. The new regulations regarding the tinting or darkness of the films to curb unwanted criminal activities will create lucrative opportunities for the market in the forthcoming years. For instance, in New Jersey, US, no tint is allowed on the windshield. Likewise, in India, the use of black tinted film is completely banned however consumers are allowed to use tinted glass with at least 70% visibility in the windshield and rear window. Also, the rising consumer proclivity on tint films to reduce vehicle temperature will foster healthy growth of the market during the forecast period.

Market Restraint

Drastic Fall in Car Sales to Thwart Market Development During Coronavirus

The disruption in automotive production and sales during COVID-19 has negatively impacted the automobile industry. Besides, the lockdown restrictions imposed by the government have led to a shortage of manpower, which, in turn, will retard the growth of the market. For instance, UK car sales were down by 89% in May 2020. The UK automotive industry witnessed a major drop in production and sales as compared to 2019. The coronavirus outbreak is predicted to contract the market by over 10% in 2020, which, will be alleviated by mid-2021. Europe and North America are expected to experience heavy losses in 2020. The analysts at Fortune Business Insights forecast, the global automotive tinting film sales will drop by 15 or 20% due to the economic recession.

Regional Analysis:

High Adoption of Tinting Films to Boost Growth in Asia Pacific

The market in Asia Pacific generated a revenue of USD 636.22 million in 2019 and is expected to rise tremendously during the forecast period. The growth in the region is attributed to the developing on-road vehicle fleets in countries in China, India, and Thailand. The market in North America is expected to witness a high growth rate during the forecast period. Europe is expected to experience a healthy CAGR owing to the rising demand from countries such as Germany, Italy, France, UK, and Spain. Brazil & Mexico is predicted to observe a low growth rate owing to the political and economic instability in countries such as developing countries of the region such as Argentina, Chile, Venezuela, Colombia, and others.

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